YouTube ads play a crucial role in promoting businesses and products due to their vast reach, targeting capabilities, and engagement potential. With YouTube, your ads will have an extensive reach. Advertising will be targeted to the relevant audiences. It is also proven that YouTube ads have a high engagement. It can also provide a versatile ad format. And because there is a metric, its YouTube ads can provide a measurable result. With all these capabilities, YouTube ads will seem a cost-effective advertising platform.
Since YouTube has played an important role in businesses these days, many creators want to reach a massive audience by making their own professional-looking YouTube ads. While producing a YouTube ad might be daunting, it doesn’t necessarily require expensive software or professional expertise. There are a lot of free video editing tools that can help anyone to create compelling YouTube ads.
There are many ad formats and targeting options that you can use when creating a YouTube ad.
- Skippable In-Stream Ads
- Non-Skippable In-Stream Ads
- Bumper Ads.
- Overlay Ads
- Display Ads
- Sponsored Cards
Targeting options available are the following:
- Demographic Targeting
- Interest-Based Targeting
- Keyword Targeting
- Placement Targeting
- Custom Intent Audiences
- Life Events Targeting
How To Make YouTube ads with Free Video Editor on Android
As mentioned earlier, many free video editors are available in the market. One of which is ShotCut.
ShotCut is a free video editor that you can download on your Android phone. Using a free video editor is highly recommended, especially if you are still starting. This will allow you to unleash your creativity without breaking the bank. With ShotCut, you can produce a professional-looking YouTube ad. You do not have to have a pc or bulky equipment to create an ad. With just your Android phone, you can create an ad that can be used for your business.
ShotCut has a user-friendly interface that even a person with no background in video editing can use it. With its huge library of video effects, fonts, and filters, you don’t have to worry about your video being boring or unappealing.
Here is a step-by-step guide on how you can create a video for your next YouTube ad.
- Outline your story and messages
- Record your visuals and videos
- Import all your materials in ShotCut. Arrange them accordingly.
- Add effects such as transition, text overlays, and music.
- Export your video and post it on the platform of your choice.
For YouTube ads, you must remember to keep it short and engaging. You must capture the audience in the first few seconds of your video so they will not be tempted to skip those ads.
Create your YouTube ads today with ShotCut free video editor
YouTube ads are a vital tool for promoting business and products. It is good to utilize this, especially if you are trying to have a wider reach for your business. Creating a YouTube ad using a free editor such as ShotCut will help you unleash those creative juices without breaking the bank.
Create your YouTube ads using ShotCut and try how amazing this free video editor is. With its variety of options for filters, overlays, and transitions, your YouTube ad will seem to be created by a professional, even if you are a beginner.
Download ShotCut now and then share your final YouTube ad.